The South Orange Village Center Alliance (SOVCA) today announced a new name - South Orange Downtown - and a major rebrand for the non-profit organization dedicated to making the downtown business district a vibrant place to live, work and enjoy.

Our non-profit organization that manages South Orange Downtown has an open board position for a resident of South Orange! If you’re looking for a volunteer opportunity, our board offers a great opportunity to help support our downtown business district through events, promotions and community building.

Cinema Lab, the new operators of The Village Cinemas at SOPAC, will reopen the five screen movie theatre on July 22, 2021 with preview pricing for all showtimes for a limited time to welcome movie-goers back to the big screen. The cinema is immediately open for private screening rentals.